Seeking Digital Modelling and Simulation Technologies to Reduce Product Development Times

Background / Description

A world-leading snacking company is seeking to build a mature digital infrastructure of modelling and simulation tools and capabilities that will enable it to deliver faster, better and lower-cost products, processes and packaging to its consumers. Rather than reinvent models from scratch, the company is searching for existing models and capabilities that can be re-applied to its own range of products such as biscuits and gum, processes such as mixing and chocolate formulation as well as packaging requirements such as bag and box filling, shipping optimisation and more. The company is interested in functional models deployed and delivering tangible value at a fraction of the time and cost it would take for the company to build the models themselves. 

Technical Specifications

The company is seeking existing models developed for the following products, processes and packaging:

  • Products: biscuit/cookie, gum, candy and chocolate formulation, baking/roasting/curing and stability/strength "Shelf Life" models to delight consumers
  • Processes: mixing, shaping, forming, depositing, filling, coating, heating (ovens), cooling and conveying
  • Packaging: bag and box filling, automated packaging design and selection, shipping durability and optimisation, shelf life through transit, shelf and in home

The technology sought includes data collection, integration and activation that utilises Artificial Intelligence (AI) / Machine Learning (ML) approaches to:

  • Predict in-market responses to product, process and packaging changes
  • Recommend product and packaging opportunities based on in-market consumer dynamics

The technology will require deployment and adoption across a large technical organisation and into key partners through key decision points. Ideal partnerships will be formed with individuals or companies working in or with similar and adjacent industries that can prove they had built the relevant type of model we are seeking in any given space. 

What we are not interested in

The company is not interested in pure consultation.

Preferred Business Model

  • R&D Collaboration
  • Licensing
  • Business Collaboration (Joint Venture, Distribution)

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